I have been in the communication game for over 15 years. From sales, to marketing, from publishing to creative agencies. I have always loved working with clients to figure out the art of their business, and figure out how to communicate more deeply with their customers.
Alongside the fascination of business, I have a fascination of human behaviour. How do we tick and what does that mean for the evolution of connectivity between brands and consumers? Currently studying toward a psychology degree, I like to dig deep and work with clients to find their magic so they attract their true tribe.
I’m a ‘no bullshit’ kind of girl, so if your business needs a shake up, and you are OK for someone to take a look around and ask some hard questions to ultimately create more abundance for you and your customers, then lets have a chat.
I am the undisputed data queen within the Trace Marketing duo. My analytical mind is happiest knee deep in data goodness. I am a huge advocate for quality data, and also a huge advocate for rich consumer led information. It’s this rich data that leads to powerful insights and huge opportunities. And what’s the best way to get this data? Talking to our clients.
Over the last eight years I have worked with many customers running research campaigns and lead generation activity to garner sales and rich insights. I have managed calling teams and know what it takes to get the job done.